Superstore, can I ask you a question?

What was wrong with green? In the words of Elle's friends in the movie Legally Blonde when she is picking a blue dress instead of a pink one to wear out to dinner with her loser boyfriend, Warner, I don't understand why you are totally disregarding your signature colour. I am slightly baffled (and, to be honest, unreasonably distressed) as to why The Great CANADIAN Superstore is re-doing its facade in AMERICAN colours. Really? Red, white, and blue? Do you have no English majors on your board of directors who could have alerted you to the misplaced symbolism of that decision? If not, I will be in the market for a job next September.